Become a HOTELA Second Home Specialist
HOTELA Second Home Specialists are experts in our second home co-ownership model and actively share the opportunity with their database and network. Expand your knowledge of HOTELA, earn generous referral commissions and equity, and unlock exclusive benefits.
Complete the following 5 steps to become certified today.
Step 1: Subscribe to our newsletter
Get updates on the latest second home listings and important buying tips to share with your clients.
Step 2: Get a Hotel overview
Our inventory is yours to sell — learn more about the opportunities in the second home real estate market and how agents earn a 3% referral commission in this 15-minute overview webinar.
Step 3: Gain best practices
Get useful tips and marketing materials for sharing HOTELA with your clients — and experience a live virtual tour of a HOTELA home during this 45-minute webinar.
Step 4: Share with your clients
Download the HOTELA Agent Playbook, a one-stop resource for tips, scripts and FAQs designed to close more second home deals.
Step 5: Submit a referral
Refer an active second home buyer to us and earn a 3% referral commission on each closed referral. Track the status of your referrals and equity rewards any time in your Agent Referral Dashboard.
Frequently asked Questions
WHAT IS THE COMPENSATION STRUCTURE FOR REAL ESTATE AGENTS AT HOTELA?HOTELA collaborates with agents and offers a 3% referral commission. In addition, if your clients choose to sell their HOTELA in the future, you can effortlessly earn a 1% referral commission on the resale.
WHAT SHOULD BE MY NEXT COURSE OF ACTION IF I HAVE A POTENTIAL BUYER INTERESTED IN HOTELA?Your prospective buyer can get in touch with us directly, or you can arrange an in-person or virtual presentation on our behalf. To do so, just fill out the contact form on the listing page for the property they are interested in, or call our sales team using the provided number.
I'M NOT FAMILIAR WITH THE HOTELA PROCESS. HOW DOES IT DIFFER FROM SELLING AN ENTIRE HOME?The paperwork and procedures involved in a HOTELA sale are similar to those of selling an entire home. However, with HOTELA, you receive a hassle-free commission because we take care of everything, from tours and inspections to deposits. Throughout the process, we keep you informed and involved.
HOW DO YOU ENSURE THAT I AM KEPT UPDATED ON THE TRANSACTION?We understand that every agent has different preferences, and we are happy to accommodate them. Once you submit a referral through our form, we will contact you to understand your level of involvement in the process. You can receive regular updates from HOTELA to track the status of your referral submissions and commission.
WHAT IS THE NEXT STEP AFTER I SUBMIT A REFERRAL?After submitting a referral, here's what you and your client can expect: Your experience: You will receive an email confirming your referral submission. A member of the HOTELA team will contact you to confirm the submission and collect necessary information, including your desired level of involvement. They will also prompt you to sign the required referral agreement. Once submitted, our team members will keep track of the status of all your referrals, from submission to close, and regularly provide you updates. Commissions are paid shortly after closing. Your client’s experience: Your referral will receive an email from HOTELA after your referral submission. A member of the HOTELA sales team will reach out to discuss their second home aspirations and other relevant details. Depending on your desired level of involvement, we'll keep you informed throughout the process. HOTELA will handle everything from scheduling a home presentation and answering client questions, and reporting, so your clients can purchase their dream second home with ease.
IS THE COMMISSION PAID BASED ON THE ENTIRE HOME PRICE OR THE PRICE OF A SHARE?The commission is based on the share price, and if you bring in several buyers, you will receive a referral commission for each share that is sold.
IS IT POSSIBLE FOR ME TO EARN COMMISSIONS ON SALES THAT OCCUR OUTSIDE OF MY MARKET?Absolutely! It doesn't matter if either you or your buyer are located anywhere in the country, or even internationally. If you refer a buyer who purchases a HOTELA in a different state, region, or country, or you bring an out-of-town buyer to a HOTELA in your market, you can still earn a 3% referral commission as well as an equity bonus.
IS IT NECESSARY FOR ME TO WAIT UNTIL ALL SHARES OF THE HOME ARE SOLD BEFORE RECEIVING MY PAYMENT?No, you will receive your payment shortly after the share is sold.
ARE YOU CURRENTLY SEEKING NEW AGENT PARTNERS TO REPRESENT HOTELA AS A LISTING AGENT?We would be delighted to discuss potential ways of collaborating with you as an agent partner. We are constantly on the lookout for off-marketproperties, and we frequently work with agents who provide us with such listings.
WHAT SUGGESTIONS DO YOU HAVE FOR PROMOTING HOTELA TO MY NETWORK?We have an extensive collection of marketing materials available for agents that are ready to use. These materials consist of agent education, buyer education, and a range of assets that can be co-branded. Go to our Agents page for more details.
WHAT IS A PROSPECT LISTING?A "prospect listing" refers to a whole-home listing that we anticipate will generate significant interest based on its price, location, style, and amenities. If there is enough demand from potential HOTELA buyers, we may decide to purchase the property and convert it into a HOTELA.
DOES THE PRESENCE OF MY LISTING ON HOTELA HAVE ANY EFFECT ON HOW IT IS DISPLAYED ON OTHER WEBSITES?Listing your home as a HOTELA ownership opportunity has no influence on its appearance on other websites.
DO ALL THE AVAILABLE HOMES IN A GIVEN AREA APPEAR ON YOUR PLATFORM?We showcase both HOTELA listings and Prospective listings on our platform. Prospects are other listings that have been carefully chosen based on specific criteria such as price, location, style, and amenities.
WHAT SHOULD I DO IF ONE OF MY CLIENTS EXPRESSES INTEREST IN SELLING A PORTION OF THEIR HOME?We would be happy to hear more about it. Please visit our Sell page to submit the details of the home for consideration. If it meets our criteria, we will get in touch with you.
IF HOTELA IS NOT CURRENTLY OPERATING IN MY MARKET, IS THERE ANY WAY TO WORK WITH YOU?We have observed that many buyers of second homes tend to explore locations outside of their local market. While we are currently offering our first second homes in Niseko Japan, you can earn a 3% referral commission along with an equity bonus on the buy-side sales in any market. This means that you can still collaborate with us and benefit from our services even if we do not operate in your area.
Find your HOTELA
Take the next step in buying a second home. We're excited to help you turn this dream into a reality, and we're here to support you with all the information you need to make it happen.
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